To continue to serve your organization with inspiring events and exhibits, you need to do more with less. Your organization needs to generate more pledges for support and to succeed you need better, smarter tools. NPD can help you find solutions and new fundraising practices that meet your fundraising needs and turn your members into lifelong supporters.

With access to the best data sources available for nonprofits and a team of industry veterans, NPD is uniquely qualified to help throughout all stages of the donor lifecycle. Whether you’re looking to find new prospects, optimize your campaign segmentation, or analyze your fundraising success, we’re here to help along the way.

Your special events guests and ticket buyers are vital to your organization. These friends are the best prospects to become long-time supporters. In turn, the money you raise from your loyal donors can help provide even more superior programming and groundbreaking performances to invite more new friends.
Only NPD offers research solutions that help you gain insight from your ticket-buyers by combining comprehensive wealth and charitable giving information with predictive analytics and scoring. Along with providing exclusive data assets, NPD can help analyze the findings, advise with technical system setup, and recommend unique strategies to further your organization's fundraising.

How it works:

Fundraisers for arts and cultural organizations find success by engaging with the people who walk through the doors every day. Ticket buyers, event attendees, and special exhibit visitors are all potential supporters. With NPD, your prospect files are screened to identify high-value supporters from the visitors around you. Prospects are screened through our comprehensive wealth research service to accurately segment between annual and major gift prospects. Financial research is applied to give you the knowledge to ask for the right commitment levels. All scores are returned within our prospect management service to ensure you are able to track and manage your new prospects.